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Sci Comm Essentials
START HERE
WELCOME to Sci Comm Essentials! (11:18)
Pre-Course Survey (5 min)
Brainstorm and Choose Your Sci Comm Topic (10 min)
Feedback Box
Step 1: Get to Know Your Sci Comm Style
Scope of Practice/Zone of Expertise (11 min) (11:03)
Audit Your Scope and Zone (10 min)
What's Your Sci Comm Expectation? (5 min)
Getting it Right: A Reminder (8 min) (8:09)
Step 2: Get To Know Your Audience
Your Audience Matters - Get to Know Them! (20 min) (20:23)
Literacy Versus Health Literacy (16 min) (15:51)
Audience Survey + Prototype Intro (5 min) (5:00)
EXPERIMENT: Make your own audience survey (10 min)
Audience Prototype - PDF (20 min)
Step 3: Map Out Your Sci Comm
Topic Mapping Part 1 (7 min) (7:10)
Topic Mapping Part 2 (19 min) (18:44)
Sci Comm Map Practice (20 min) + Example Video (7 min) (6:43)
EXPERIMENT: Share your sci comm map (20 min)
Submission 1: Grade Your Sci Comm Map (10 min)
Step 4: Adding Layers of Meaning
Hooks, Lines, and Sinkers (19 min) (18:38)
Hooks, Lines, and Sinkers Practice (15 min)
The Power of Storytelling (17 min) (17:01)
EXPERIMENT: Workshop your storytelling (20 min)
Submission 2: Rough Draft #1 (30 min)
Step 5: Identifying Sticking Points
Red Light, Green Light: Finding sticking points in your story (9 min) (9:17)
EXPERIMENT: Ask Your Audience (common sticking points) (10 min)
Submission 3: Rough draft #2 (20 min)
Step 6: Increase impact using accessibility and aesthetics
Intro to Universal Design (8 min) (7:37)
3 Accessibility Switches (20 min) (19:49)
EXPERIMENT: Color contrast, alt text, and captioning (15 min)
Using aesthetic to your advantage (9 min) (8:49)
EXPERIMENT: Case study on aesthetics and communication (15 min)
Submission 4: Add design to your draft + grade it (30 min)
Post-Course Material
THANK YOU 💚
Post-Course Survey
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BONUS MATERIAL
Office Hours: 11/29/22 @ 5pm CDT (Zoom link inside!)
Office Hours: 12/12/22 @ 5pm CDT (Zoom link inside!)
Office Hours: 1/17/22 @ 5pm CDT (Zoom link inside!)
EXPERIMENT: Ask Your Audience (common sticking points) (10 min)
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